Vietnamese badminton players have not been well-represented in the top 32 in recent years. Is that about to change? Will Vietnam badminton change the status quo soon?
Vietnam is no longer inside the top 25 on...
Creating a personal brand is a surefire way to increase the fanbase, and thereby income, of any semi-professional or professional badminton player.
In this article, sports branding expert Oliver Shepherd offers his branding advice for badminton...
BWF has been pushing air badminton since its launch in 2019. But has this alternative to indoor badminton caught on?
The idea behind AirBadminton is to get more people involved with badminton.
Oliver Shepherd has the story.
Join...
The world of badminton would be even more interesting with more players from the Middle East competing at the international level.
The popularity of badminton in some Middle Eastern countries has improved in recent years. There...
Turns out, I forgot my first experience with badminton. But a story we received from a friend in Lugazi, Uganda, reminded me. You see, around the world, many children and adults have one thing in...
You may not know it, but Canada has actually produced quite a few great badminton players. But it's been a while since we've seen Canadians at the very top of the world rankings.
Michelle Li was...
Badminton in Austria is trendy and growing at a healthy rate. While still a comparatively small sport, badminton seems well organized in Austria. The progress of badminton in Austria is driven by a group of...
